By Tess Eyrich
In Nicki Korman’s eight years in the wedding industry, the Florida-based planner has seen her fair share of trends come and go. But according to Korman, who heads up the coastal Southern arm of the Atlanta-headquartered planning firm Toast Events, the latest trend to hit the industry isn’t really a trend at all, but a movement back to timeless tradition rooted in a sense of place. “In all aspects of Southern weddings, we’re moving toward a more classic, understated look,” Korman says. “Because almost 100 percent of the weddings I work on are destination weddings, couples are wanting to incorporate senses of place and nostalgia into their festivities. As a result, including locally inspired details in everything from food to décor is more important than ever.”
Destination weddings are also common occurrences at Sea Island, says the resort’s wedding manager, Kacee Popa. A Georgia native, Popa sees the growing interest in tying Sea Island-inspired accents into on-site wedding celebrations as natural for brides and grooms who grew up spending holidays or summers at the resort. “Historically, the majority of our brides have had a really strong connection to Sea Island,” she explains. “People love Sea Island for what it is … even though some of the women who decide to get married here might be from cities like New York, they usually want to highlight Southern aspects in their weddings.”
The shift, Korman maintains, has happened partly in response to the Pinterest craze and its do-it-yourself ethos, a mentality that’s put the wedding-trend machine in overdrive ever since the website launched back in 2010 (remember Mason jars?). “My clients will usually say, ‘I saw something on Pinterest that I’ve seen a million times, and I don’t want to do that,’ ” she laughs. “They’re looking to us to come up with ideas that aren’t on Pinterest—something more unique.” Embracing a wedding locale’s history and community ultimately becomes a springboard for conceiving fresh ideas that haven’t yet been homogenized. “It is also about highlighting what is meaningful to the couple,” Korman adds. “[People] choose to get married at Sea Island for a reason, and you don’t want to overshadow that. You want to highlight the oak trees and the Spanish moss and the low-country look of everything.” Luckily, couples will find no shortage of creative inspiration when it comes to infusing local character into their Southern ceremonies’ food, décor schemes and traditions.
One of the most obvious ways to evoke a sense of place is through flavor, so it’s crucial for couples to pay particular attention to their weddings’ food-and-drink selections. “I always encourage shopping locally and utilizing community vendors to help build out your ideas,” Popa says, adding that greeting guests with personalized welcome bags or baskets is a surefire way to positively shape their first impressions of the new surroundings. Locally sourced treats—think boiled peanuts, homemade candies and artisanal preserves—as well as Georgia-specific products, like glass bottles of Coca-Cola and fresh peaches, make for thoughtful, creative souvenirs for guests.
When it comes to the food that’s showcased at the reception, don’t be afraid to think outside the box and play with popular regional ingredients in surprising ways. “Instead of featuring Georgia peaches at every place setting, think about setting up something like a peach Bellini bar,” Korman suggests. “You might not be able to keep inventing new things over and over, but you can certainly customize them.” Likewise, serving bespoke, wedding-themed cocktails made with craft spirits from Southern distillers at a pre-reception cocktail hour sets the tone for an evening focused on honoring and developing traditions.
At Sea Island, weddings get extra boosts of local flavor courtesy of the fully functional garden that’s part of the resort’s famed hunting club, Broadfield, A Sea Island Sporting Club and Lodge. “We usually incorporate our homegrown baby vegetables and herbs into all our wedding dinners,” Popa says of the bounty, which changes seasonally as new crops reach peak ripeness. “And because pimento cheese is really big here, we also do these great pimento cheese fritters and sandwiches throughout the day.” Additional handheld delicacies, such as fried green tomatoes and chicken salad lettuce wraps, can help round out a culinary spread and serve as fitting precursors to more traditional main courses or a buffet of satellite-style food stations.
As the evening draws to a close, opt to send guests off with something slightly more memorable than a standard slice of wedding cake. Grab-and-go cookies shaped like the state of Georgia, chocolate-dipped moon pies and even sugar-dusted beignets will ensure the festivities are remembered long after the last dance.
Refining a wedding’s overall look can also lead to new opportunities for embracing a region’s aesthetic. To get the strongest visual feel for a place, Natalia Scott Perkins, designer and co-founder of the Atlanta-based event styling firm Tailor & Table, recommends first researching the history of a wedding locale’s surrounding area. “Read about things like how the area was first settled and what influenced its architecture,” Perkins advises. “Usually when you start brushing up on a place’s history, you’ll end up finding something inspiring along the way.” To weave in even more of a community’s local fabric, source temporary furnishings, linens and tabletop décor from neighborhood rental companies, home boutiques and antique stores.
“At Tailor & Table, we also really love to incorporate local textures and materials when we’re thinking about table bases and linens,” she says. “At Sea Island, we might bring in a sea grass carpet or aisles bounded by crushed oyster shells instead of normal runners. We look for materials that are native to an area—it makes for seamless design that doesn’t feel out of place or forced.”
Local materials are especially abundant at Sea Island, whose fabled greenery played a starring role in the wedding of one couple whom Popa assisted. “We have huge oak and magnolia trees here, and we had a bride who wanted to incorporate them, so she took these huge green leaves from the trees and put the guests’ names on them in gold writing to accent their table numbers,” she says, noting that events held at Broadfield similarly see natural elements like antlers and feathers repurposed as decorative details. “Another thing I’ve been seeing more of is couples taking local fruits and vegetables, like peaches and cabbages, and turning them into displays or using them as part of a tablescape.”
Couples looking to make more subtle statements should begin by becoming acquainted with their wedding areas’ local traditions. Punctuating the festivities with rituals—like the tying of nautical knots, dining family-style at one long communal table or transporting guests from ceremony to reception via an authentic trolley—can ground a ceremony in history. “I think it’s less about the décor and more about the procedure itself,” Popa says, noting that live entertainment, whether it be in the form of a jazz band or a Southern hymn, is another key way to appeal to guests’ senses. “One thing that’s really become huge again down here for weddings is the Southern gospel choir.”
Because most destination weddings tend to be Friday-through-Sunday affairs, Korman encourages couples to plan a variety of activities that’ll allow out-of-town guests to more actively immerse themselves in their surroundings. Start the weekend with an authentic oyster roast or shrimp boil, and cap off the festivities with a post-party farewell brunch. In between, schedule outings like historic neighborhood tours, Southern cooking classes or fishing excursions. “I just always remind couples not to overplan, because people do enjoy some free time to explore,” Korman cautions.
Of course, at Sea Island, it isn’t hard to fill an itinerary. Guests have access to everything from beachfront horseback rides to full-day sessions at Broadfield, which lead to cherished memories.
“Weddings are about starting traditions,” Popa says. “Sea Island is known as a place for families, and after couples get married here, they usually want to come back to celebrate their one-year anniversaries. We love welcoming them back and even recreate the top tier of their wedding cake; then, before long, they start having children and creating traditions with their own families when they come back year after year.”
(Top photo by Kelli Boyd)